Exploring Diverse Sou-Sou/Susu Economies Around the Globe

This financial model, characterized by collective savings and mutual support, manifests in various forms across different communities, each embodying unique cultural nuances and practices.

SOUSOU

1/1/20242 min read

NOTE: We are not starting a Sou-Sou, etc. This blog post only serves as an example to the different methods to fund a project, etc.

The Sou-Sou or Susu economy, a system rooted in communal trust and cooperation, resonates across cultures worldwide.

[See: “Everything You Ever Wanted to Know About Those Sou-Sou Savings Clubs African and Caribbean Women Love”]

This financial model, characterized by collective savings and mutual support, manifests in various forms across different communities, each embodying unique cultural nuances and practices. Let's journey through four distinctive Susu economies across the globe, highlighting their contributions and significance.

1. West Africa - Susu in Ghana: Originating from the Akan culture, Susu in Ghana operates through rotating savings and credit associations. Known as "Nsusua" or "Susu" in Twi, these groups involve individuals contributing fixed amounts regularly, with each member receiving the pooled funds on a rotating basis. This system fosters solidarity and financial inclusion, supporting small businesses and personal ventures within the community. [See: “The Susu Collection System in Ghana and experiences in linking formal and informal financial intermediaries”]

2. Caribbean - Partner in Jamaica: In Jamaica, the Susu economy takes the form of a "Partner" system. Participants contribute fixed amounts to a collective pool, and one member receives the entire sum periodically. This method assists individuals in accessing lump sums for various purposes, such as education, home improvements, or emergencies, strengthening community ties through mutual support.

3. India - Chit Funds: The Susu economy finds resonance in India through "Chit Funds." These are rotating savings and credit schemes where a group of individuals contributes fixed amounts regularly, and a lump sum is allocated to a member through an auction-like process. Chit Funds serve as a financial lifeline for those without access to formal banking, aiding in investments, business startups, or personal needs.

4. Latin America - Tandas in Mexico: Known as "Tandas" in Mexico, this system involves a group of individuals making regular contributions to a pool. Each member receives the pooled amount periodically, aiding in financial planning and addressing immediate monetary needs. Tandas promote financial discipline and community support, particularly benefiting marginalized groups. [See: “What the Mexican custom of a tanda taught me about saving”]

These diverse Susu economies illustrate the universality of communal financial systems, emphasizing collective trust, support, and inclusivity within various cultural contexts.

Reach out to us for a virtual tour of the space we're raising funding for, and discover how collective support can create lasting impacts.

graphic of man behind cart with text about sou-sou economies
graphic of man behind cart with text about sou-sou economies

See this important update about the connection.